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Strategic sales partner responsible for promoting and selling Hesai’s lidar products within a defined region. They handle the full sales process including inventory management, customer order fulfillment, and technical support in the local language. Distributors also work with local Value-Added Resellers (VARs) and are expected to support business development efforts by identifying and engaging with new customers. Their role is essential in maintaining reliable supply chains and ensuring high service levels in their respective markets.
A Value-Added Reseller (VAR) works by taking Hesai’s LiDAR technology and combining it with other tools—like robots or custom software and hardware—to create complete solutions. They usually work in specific industries or markets and act like tech problem-solvers. Unlike Distributors, VARs don’t have to keep products in stock or hit sales goals. This gives them more freedom to focus on building specialized solutions and reaching unique customer needs.



















